50 Shades of Red - Pantone Spring 2018

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A shift to intense colours rather than pastels. This incoming Spring "intense colours seem to be a natural application of our intense lifestyles". Word of Leatrice Eiseman, the executive director of the Pantone Colour Institute. “Warm and cool tones that human eyes just can’t avoid looking at”.
Bright, creamy and intense shades of red, synonymous of strength, life and wealth as much as in the Ancient Egypt. A feeling of optimism and confidence that drive a new sense of vitality and freedom.

PANTONE 17-1563 Cherry Tomato
Impulsive Cherry Tomato is a tempestuous orangey red that exudes heat and energy. Demanding attention, this courageous, never to be ignored, shade is viscerally alive.
PANTONE 18-1440 Chili Oil
Seasoned yet season-less, Chili Oil is an earthy brown based red that adds flavorful definition to the spring 2018 palette.